When choosing your store displays, selecting the right mannequins for the job can not only get customers in the store, it can determine if you will have a sale or not! Don’t believe us? Joslin Displays knows a thing or two about attracting customers with smart marketing techniques, especially when it comes to variations in female mannequin sizes and styles.
There are new studies conducted yearly about the connection between mannequin sizes and a female customer’s perception of themselves. According to a study conducted in 2014, there is a significant connection between the kinds of female mannequins used in a store and a woman’s desire to buy those same clothes they try on. Because these mannequins give a more unrealistic expectation of looks, women are often dissatisfied with the way these clothes fit, ultimately impacting their chances of purchasing said-clothes. Finding the balance between displaying desirable clothes and with your target audience is an essential aspect of defining your brand and beliefs, and extending to a larger demographic can be a smart decision for your business.
Luckily, working with a company like Joslin Displays means you have access to a number of mannequin shapes, colors, finishes, and styles. From children to female to male mannequins, we have a selection that will fit your needs as a business and will put your product in the best light for your customers. Not only do our mannequins bring in customers with our professional displays, we can help complete the sale.
Whether you’re helping your customers picture themselves in a new pair of pants or a designer scarf, there are mannequins that will fit your needs, and will ultimately be a great investment for your bottom line. With more questions about Joslin’s mannequins, look at our inventory online or give us a call today at (800) 325-1030.