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Do’s and Don’ts of Shoe Displays

Posted by on 3/29/2018 to General

Shoe displays are a crucial part of any store that sells footwear. They are a reliable tool that helps sales improve while showing off your products. They need to be as efficient as possible to work, and there are ways to ensure that your displays do the tasks at hand. So, if you’re stuck on how to deal with arranging such displays, find some inspiration right here and call Joslin Displays for all of your display needs.

DO: Showcase variety. 

If you show too much of one product, people will get drawn to only that specific item. Or, they may think that what you’re presenting is the only thing that you sell. That limits clientele and can hurt your business. Show off all sorts of products you have to offer, so you don’t sell yourself short. If you have less variety than others, stick to your product, but use plenty of accessories to accentuate it. 

DON’T: Overcrowd the displays. 

People want to take a lot in when they view shoe displays, but they don’t want to be overwhelmed. You can load up your presentation with enough product, but it’s crucial that you don’t use too much and make the display look too crowded. Leave a little bit of space between products so people can take everything in at once without having to look too hard or feel taken aback. 

DO: Add accessories. 

Adding accessories to your displays can improve your overall sales without too much effort. Laces, cleaners, and other types of shoe accessories are a great way to make shoes last or look their best and should be right alongside them in a display setting to entice buyers. Not only will the buyer maximize their product but you will also see an increase in revenue. 

DON’T: Make everything stoic. 

Thanks to the vast amount of supplies we offer, there are plenty of ways to make a static display pop out and look even more enticing. Use shoe shelves, mirrors, and risers to make particular models look even more pronounced, so buyers see your hottest product right away. You don’t have to rearrange things to make visual improvements entirely. 

With these tips, your shoe displays will look great. If you need quality supplies or expert advice, look no further than Joslin Displays. Give us a call at 1-(800-325-1030 and see what we can do for your business today!